Building Wealth and Giving Back with Chris Sain Jr.
Chris Sain Jr. is a nationally recognized financial expert, bestselling author, and philanthropist known for helping everyday people build generational wealth. With nearly 1 million YouTube subscribers, he’s built one of the largest online financial education platforms, empowering audiences with clear, actionable guidance on investing, financial literacy, and mindset growth. A former Division I athlete turned seven-figure investor and eight-figure business coach, Chris translates complex financial concepts into practical strategies that help individuals take control of their money and their future.
At LTrice Marketing & Consulting, we serve as Chris Inc.’s full-service marketing partner, leading strategy, messaging, PR, creative design, and ongoing campaign execution. Every project is designed to align with his mission of empowering others through education, faith, and service.
Our partnership spans every layer of communication and brand storytelling. From developing monthly e-newsletters and email sequences to promoting annual campaigns like the 100K Challenge, we manage the full content lifecycle, crafting messages that educate, inspire, and mobilize Chris’s growing audience. Our team designs campaign branding, custom graphics, and milestone celebrations, such as the visual rollout for his 100 million YouTube views, ensuring every moment of growth is recognized and shared with authenticity.
We also help Chris connect more deeply with his community through impact storytelling, highlighting real people whose financial journeys have been transformed through his coaching and resources. These testimonials anchor our email and social content in credibility and human connection, showing the tangible outcomes of his work.
To support Chris’ social media, we create a balance of inspirational, aspirational, and educational content, combining practical financial literacy tips with more advanced investing insights. Every post, caption, and creative asset reinforces Chris’s credibility while keeping his audience engaged, motivated, and informed.
Campaign Spotlight: Pull Up Season – 100 Days of Giving
One of our most powerful collaborations has been Pull Up Season: 100 Days of Giving, a philanthropic initiative launched in Grand Rapids, Michigan, to support under-resourced small businesses and nonprofits led by women and minorities.
Chris envisioned a campaign that would merge his passion for financial empowerment with his commitment to community transformation, and our team at LTrice brought that vision to life. We led the full campaign strategy, developing messaging, content, and creative assets that captured the heart of the movement: generosity, visibility, and hope.
Over the course of 100 days, Chris and his team surprised organizations with funding awards of up to $25,000, amplifying their stories and highlighting the power of giving back. We crafted the communications strategy, designed branded visuals for social and press outreach, and secured organic local and national media coverage, including features on WOOD TV8 and Black Enterprise.
The result of the campaign was a movement of encouragement, partnership, and possibility. 100 Days of Giving: Pull Up Season not only provided tangible resources to community organizations but also inspired thousands of followers to see giving as a form of leadership.
A Legacy of Impact
Our partnership with Chris Sain Jr. continues to grow through dynamic brand storytelling, creative campaigns, and mission-driven marketing that bridges financial education and social good. By combining strategy with authenticity, LTrice helps elevate Chris’s voice as a trusted thought leader in finance, one whose work goes far beyond profit to create lasting, community-wide impact. Together, we’re helping build a legacy of wealth, wisdom, and generosity.
