About Us.
Mission
To help businesses and organizations activate results-driven creative marketing strategies, fostering their growth and success.
Vision
To help drive transformative growth for businesses by providing innovative, tailored marketing solutions and expert guidance, enabling them to reach new heights of success in an increasingly diverse and dynamic marketplace.
Values (that guide us)
Uncompromised Excellence:
We set the bar at excellence, making it our baseline, not our ceiling. Every task, every project, every interaction is an opportunity to demonstrate our unwavering commitment to quality.
Boundless Creativity:
We believe in thinking without borders, dreaming beyond the conventional, and imagining the extraordinary. Our creativity is limitless, fueling innovation that supports our clients' goals.
Unwavering Integrity:
Honesty is our cornerstone, and integrity guides our path. We foster trust with every commitment, ensuring transparency and ethical practices are interwoven into our fabric.
Inclusive Value:
We cultivate a culture of belonging for all. We strive to be a place where every team member is valued, heard, and essential. What we each bring to the table enriches our collective creativity and drives our success.
Founder & Principal Consultant
Latricia Trice, M.S.
LTrice Consulting was founded by Latricia Trice, a creative, collaborative, and strategic leader with nearly 20 years of comprehensive experience in strategic planning, marketing, branding, communications, and social impact programs. In both corporate and nonprofit realms, Latricia has showcased her prowess as an intrapreneur. She is known for fostering innovation and building trust and loyalty with internal teams, as well as external customers and communities.
A results-oriented professional, Latricia has a proven track record of handling complex, high-level projects from inception to completion, consistently achieving creative, measurable results.
Latricia holds a BA in Communication from Michigan State University and an MS in Communication from Grand Valley State University. She has been named a “40 under 40” awardee by the Grand Rapids Business Journal in both 2010 and 2022. Latricia has a heart and passion for community and serves on several local and statewide nonprofit boards and committees. Additionally, she is a known motivational speaker, and was a 2023 mainstage MOTH performer.
If you are interested in booking Latricia Trice for a speaking engagement, please email info@ltriceconsulting.com.
LTrice Consulting Team
The team at LTrice Consulting is made up of diverse professionals from around the world, specializing in marketing, strategic planning, branding, creative design, communications, public relations, social media, market research, social impact, and DEI.
Contact us.
Let’s Work Together! If you’re looking for a strategic marketing partner to help you grow your business, contact us today to schedule a consultation.